Kostia Liakhov

KOSTIA LIAKHOV

ART DIRECTOR

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Kostia Liakhov is an international creative - specialising in digital concepting.  

To kick off 2017, Kostia has already swept up a Black Pencil at D&AD, Gold at the One Show, and was announced a finalist of B&T's 30 Under 30. In addition to speaking English, German, Ukrainian and Russian, Kostia is also fluent in Cinema 4D, After Effects, and JavaScript. 

Kostia started his career with the Innovation Team at European creative agency ‘Serviceplan’. Responsible for the ideation and execution of award projects, he spent two years working with a team across South Korea, Germany, United Arab Emirates, and Belgium. 

Kostia has a post-graduate diploma of Art Direction from Miami Ad School Europe, and Bachelors of Advertising from Kharkiv State Academy of Culture. He is currently working at R/GA Sydney.
 

DOT SMARTWATCH

Wearable technology to help the visually impaired.

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The Dot braille smartwatch was created to help blind and visually impaired people connect with modern society. It’s the world’s very first, mass-producible, micro-braille actuator. Wearers can receive text messages, navigation, reminders, and even browse the web. This campaign won numerous awards at festivals around the world, including D&AD and Cannes.

Dot is available for purchase: https://dotincorp.com/product/dot-watch/

 

FASHION MAG HIJACK

Turning an ordinary fashion magazine into
dream shopping catalogue!

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Shazam's visual recognition functionally was used to create a revolutionary online shopping experience. In real time, customers could scan the page and make a purchase. Simple, fast and seamless. The result: More than 20,000 scans in total, with an average conversion rate of 38%.

What's in
THE box

Unboxing Samsung's newest phone by unboxing pop culture.

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How do we get people talking about the Samsung Galaxy S8 without showing device itself? We created interactive guessing game where we unboxed everything else millennials love: memes, internet, Aussie culture directly on Facebook Live! This idea become the most effective Samsung social campaign in Australia.

BMW xWalk

Bringing the smoothest BMW driving experience to Dubai mall.

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To let everyone experience the BMW xDrive, the intelligent all-wheel drive system, we created an 3D-floor sticker comprising of 50,000 Xs. Pedestrians see the illusion as uneven, but the ground feels surprisingly smooth once walked over.

PORTRAID

An art-aided charity platform.

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A photography-based project was launched to help the Abury Foundation attract donations. Donors purchased a portrait of Moroccan artisans who are at risk of blindness. The money gain from photograph’s sale went directly to pay for eye operations of those portrayed in the images.